Martyn Paul

Martyn Paul Fitness Centre is a new gym and personal training fitness centre based in Dyce and needed to create a highly engaging, modern, easy to use website to help attract new clients to their fitness centre and help increase membership signups and enquiries.
Project.
Full Digital Project
Deliverables.
Web Design & Development, Branding, Search Engine Optimisation, Marketing
We helped Martyn Paul Fitness Centre implement their new responsive, content managed website and helped them with their search engine strategy to increase their traffic by 400% and increase membership signups and enquiries.
The Brief.
Martyn Paul Fitness Centre operated a website for a number of years. but it had been neglected and was not achieving any objectives for the fitness centre business and we needed to create a highly engaging, modern, easy to use website to help attract new clients to their fitness centre services and help increase membership signups and enquiries.
Martyn Paul Fitness Centre needed a new highly engaging, modern, easy to use website that functioned as a powerful marketing and communications tool to attract new clients to their fitness centre services, position itself as a leader over its competitors in the fitness centre industry and provide credibility to potential clients.
They also needed to increase the number of new enquiries and sales coming from the website and ensure that the new website clearly displayed their gym, classes and signup information to attract clients to make membership signups and enquiries.
We also had to ensure that the new Martyn Paul Fitness Centre website was search engine friendly to help the website rank well in the major search engines to help generate more traffic.
Project.
We developed a brand new highly engaging, modern, easy to use website that was hugely appealing to Martyn Paul Fitness Centre's target clients and reflected them as a leading fitness centre business over their competitors.
We also implemented a search engine optimisation campaign and got Martyn Paul Fitness Centre's main keywords 'fitness centre Aberdeen' into the top positions of Google and that has helped increase traffic to the website to help improve sales and enquiries.
We helped Martyn Paul Fitness Centre implement their new responsive, content managed website and helped them with their search engine strategy to increase their traffic by 400% and increase membership signups and enquiries.
Responsive.
We ensured that the Martyn Paul Fitness Centre website was mobile and tablet friendly so their clients can view on all devices to make membership signups and enquiries.



Project Results.
0%
Increase in traffic to the new Martyn Paul Fitness Centre website since launch0
Of their main keywords in the top positions of Google0X
Faster website performance to help improve performance and SEO
Web Design & Development.
The new Martyn Paul Fitness Centre website is a highly engaging, modern, easy to use website with clear and concise navigation so their clients can easily locate and find all gym, classes and signup information.

Content Management System.
We also implemented a CMS that allowed Martyn Paul Fitness Centre to easily manage their gym, classes and signup information on the website and help reduce administration costs.

Search Engine Optimisation.
We optimised Martyn Paul Fitness Centre's main keywords 'fitness centre Aberdeen' into the top positions of Google and that has helped increase traffic to the website to help improve sales and enquiries for the business.